WELLNESS MARKETING BLOG
The brilliant marketer Seth Godin once said in an interview that marketing is "the art of telling a story that resonates with your audience and then spreads.” In another blog post, he defines marketing as the "conversations it causes and the connections it makes." So...read more
You may have heard the saying that if you do the same thing as everyone else, you'll get the same results as everyone else does. So how can you position your brand to be heard in a sea of noise in this digital world? I get asked this question regularly in many...read more
I often get asked by my clients how digital marketing works. It's both easy and hard to explain. You can think of it like watching air - whether it's from an essential oil diffuser, incense or a steaming hot kettle. There's something magical about being able to see...read more
I absolutely love working with Wellpreneurs. They're so passionate about what they do. They love their clients. They want to see their clients flourish. So why did I stop"building websites" for them? Most websites are fancy online brochures - and if you've been to a...read more
According to a study done by Microsoft, attention spans today are only 66% of what they were in 2000 - we're down to a mere 8 seconds now. As entrepreneurs, we're constantly trying to be heard in an increasingly noisy digital world. So how do you make the most of...read more
According to the Pareto Principle, achieving 80% of your goal often takes only 20% of your effort. As business owners (and specifically wellness entrepreneurs), you often feel overwhelmed with everything that requires your attention. So how do you use this 80%...read more
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We'll talk about your current marketing strategy, improvements that you can make today, and show you what your competitors are doing. If you have other questions, we can discuss those too 🙂